Hi, I'm John De Wever. A growth-focused marketing, communication & e-commerce advisor.

I'm a freelance consultant and interim manager from Belgium with over 15 years of experience helping businesses grow through smarter marketing, communication, and e-commerce. Over the years, I've supported organizations of different sizes and sectors in finding clarity, building stronger foundations, and turning strategy into measurable results.

My work blends strategic thinking with practical execution. I create tailored plans that fit each company's unique challenges and opportunities, then help teams translate those plans into meaningful action. Alongside this, I offer coaching and guidance to strengthen internal capabilities, ensuring that people not only know what to do, but also why it matters.

Keeping pace with change is essential in this field. I continuously explore emerging technologies, data insights, and marketing innovations, not just out of necessity but from a genuine passion for understanding how digital transformation can empower both brands and people.

Collaboration sits at the heart of how I work. I partner closely with clients and their teams through workshops, strategic sessions, and regular feedback loops. This hands-on approach encourages open dialogue, builds confidence, and helps everyone contribute their best ideas.

Ultimately, my goal is to create an environment where strategy and teamwork come together seamlessly, helping businesses stand out, evolve, and achieve sustainable success in a fast-moving digital world.

Proud to have worked with:

Deloitte Consulting, Proximus, Standaard Uitgeverij, Uitgeverij Lannoo, Standaard Boekhandel, Samsung, The Reference, Emakina, The Cookware Company, MediaNation, Minds&More, Hospidex, Veen Bosch & Keuning Belgium, Beliving (parent company of Juntoo & Exterioo)

Services

Embarking on any journey should never be a shot in the dark. It calls for a well-charted course, precision in execution, and an empowered team ready to tackle the challenges that come with the ever-changing digital landscape. These elements form the core of the services I offer.

From planning and strategizing, where we outline your digital blueprint, to implementing and executing, where we turn these plans into reality, I am committed to fostering your growth. But it doesn't stop there. I also provide personalized coaching and mentoring to equip your team with the knowledge and skills needed to navigate the digital sphere with confidence.

Clients

The Reference
Emakina
The Cookware Company
MediaNation
Minds&More
Bridgestone / FirstStop
AddRetail
Hospidex
Veen Bosch & Keuning Uitgevers
Beliving | Exterioo & Juntoo